Branding for Pathankot Fruit Company

This summer, Pathankot Fruit Company approached us to elevate and give a visual identity to their business which has been going on since 1985. They had been producing quality litchis and majorly selling them in wholesale market. The aim was to get into the retail segment with their own brand identity.

Our team worked on no. of brand cohesive including a custom illustrated logo, illustrations for packaging and social media, designing of litchi boxes which could be used for bulk transportation as well as for smaller quantities for B2C retail.

Sharing a few glimpses from this project which was a total delight to work on! Stay tuned for more from the packaging and other related elements.